Departur
BRAND IDENTITY, DIGITAL DESIGN, PACKAGING
Departur transforms travel essentials into works of art, blending minimalist design with whimsical hand-drawn illustrations. Our brand identity is enriched by the use of the window icon, creatively integrated across all touchpoints, from packaging to digital assets.
This motif not only symbolizes the journey but also adds a unique visual consistency, making every product and piece of communication instantly recognizable. Our design ensures that every element, from the sleek packaging to the engaging website, resonates with the sophisticated traveler who values both style and functionality.
Stylishly On-The-Go
Departur is a travel-inspired brand rooted in curiosity, community, and design-forward exploration. Its visual language balances warmth and playfulness with structure, creating a flexible identity that feels expressive, inviting, and adaptable across platforms.
I developed the brand identity, visual system, print and digital assets, and campaign collateral, shaping Departur’s visual voice across web, social, and environmental formats.
Brand Identity · Visual Systems
Print + Digital Campaigns
Social Collateral · Art Direction
In Departur’s branding, the window icon is reimagined in various forms, seamlessly weaving through hand-drawn illustrations and design elements, creating a cohesive and inviting travel aesthetic.
The website upholds the brand's core values of accessible, engaging travel. Icons and the window shape enhance consistency, blending functionality with a playful,
sophisticated design.
